A Vision of Success: Bringing our Clients’ Ideas to Life at NRF 2015

No matter the size, we always build our booths with your grand vision in mind. At this year’s National Retail Federation (NRF) show, we helped our clients achieve many great successes in a variety of different booth sizes and styles.

One of our notable clients is Datalogic, a global leader in Automatic Data Capture who has been working with DesignCentrix for many years. Dennis Fitzgerald, President and Founder of DesignCentrix, has been working with them from the beginning.

“They started almost two decades ago with a 20’ x 20’ booth. Over the years, we’ve been able to develop a wonderful partnership as Datalogic has morphed into the rapidly-growing company it is today.”

This year, we created a stunning 30’ x 40’ space to incorporate their four new product lines. Featured in the booth was a tiled 1 x 4 video wall made up of 80” monitors, and a custom 30’ x 40’ edgelit hanging sign drew customers in from above. Their grand display showcased their revolutionary retail solutions to give retailers an enhanced shopping experience.

Earning a top spot on the Retail Info System (RIS) News’ Best of NRF 2015 was our client Shelfbucks, a provider of beacon-based technologies, for one of the most eye-catching booths. Their 20’ x 20’ design highlighted their work with Gamestop in Texas, where they’ve been piloting their new promotional interaction with shoppers. The Washington Post also recognized Shelfbucks’ innovative shopping solutions in their “5 new technologies that may change how you shop.”


We had to think outside of the box to create a unique booth for Zebra Technologies, a top provider of real-time visibility into organizations’ assets, people, and transactions. Instead of a traditional booth, Zebra wanted to have four separate meeting rooms setup within their 30’ x 30’ space. They recently acquired Motorola Mobility and wanted to use the rooms to create a sense of privacy when discussing the merger with potential and existing clients.

With an array of successes, NRF 2015 was the perfect place to see our variety of clients. Matt Zink, Creative Director of DesignCentrix, was pleased with the show’s outcome, stating: “It was a good year for all of our clients at NRF. From the 10’ x 10’ booth for Wolters Kluwer to Datalogic’s 30’ x 40’ space, we were able to show our dedication to creative design for booths of any shape or size.”

Whether you’re a large corporation or a small start-up, DesignCentrix can turn your dream into a reality. Contact us for your next trade show booth, and we’ll bring your vision to life.


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